Gap Get Loose

Gap Get Loose

Paid social design for the Fall 2024 Gap campaign “Get loose.”

Get loose. A brand-led campaign centered on loose denim, featuring GRAMMY®-nominated global pop star Troye Sivan, and dance troupe CDK.

DESIGN: Leilani Choi

COPY: Chelsea McCoy

CREATIVE DIRECTION: Invisible Dynamics & Calvin Leung

PHOTOGRAPHER: Dan Martensen

FALL 2024

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

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