Gap Kids Back to School

Feb 9

Gap Kids Back to School

Paid social design for the Fall 2024 Gap Kids Back to School Campaign.

Featuring a cast of mini artistic originals.

This year’s campaign is an invitation to come as you are. To find your own rhythm. To move the way only you can. A reminder to simply be you. To be original.

DESIGN: Leilani Choi

COPY: Katharine Hitchcock (Gap)

CREATIVE DIRECTION: Invisible Dynamics & Calvin Leung

PHOTOGRAPHER: Amy Troost

DIRECTOR: Charlie Di Placido

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FALL 2024

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